A world of Rhinos would be a world where people give for the sake of giving, serve for the sake of serving and love for the sake of loving.  A Rhino World would not be full of mean, aggressive, wildly charging go-getters.  It would be a world of fun, audaciously loving, happy goal seeking go-givers. In the book "Go-Giver" by Bob Burg and John David Mann, a kinder, more supportive business world is depicted.  I highly recommend the book and it is how I have always conducted by business affairs.  Rhinos want lifetime business relationships and to help other Rhinos grow.  It doesn't mean you have to deal with Cows forever.  I have fired hundreds of people including business partners.  Sometimes you need to cut ties with destructive Cows in Rhino's clothes to save your company.  Kindness doesn't mean weakness or stupidity.

As a Rhino, the more you serve people, the kinder you are and the more good you do, the more you will be rewarded both by the Law of Attraction and the Law of Compensation.  You will make the jungle a better place and, in return, the jungle will provide you with a better life. It can happen no other way.  If this world is going to change, you need to lead the way with these very simple Rhino Actions.

Rhino Action Step #1: Give for the sake of giving.  Give your time, your advice, your support and even your money.  You can't give to help others without helping yourself.  The more you give, the more you will receive.  Find charities and organizations you believe in and donate time, money and services.  Every company I have ever owned was built on the foundation to give.  You cannot give a product or service away without the universe giving back to you.  It is a Law of the Jungle.  The more successful and generous you are, the more successful and generous you will inspire other to become.

Rhino Action Step #2: Serve for the sake of serving.  You are fully compensated based on how well and how many people you serve.  Every business from McDonalds to Microsoft has a service component.  Serve your clients, guests, customers, patients and employees well and you will be compensated based on your service.  The more people you serve the more you will be compensated.  Think of Walt Disney or Bill Gates: they have served billions of people with their products and they have been compensated accordingly.

Rhino Action Step #3:  Love for the sake of loving.  The Cows have filled this world with jealousy, anger, and hate.  It is time for you to just express kindness, love and tolerance to all people regardless of race, religion, politics or orientation.  It's a jungle out there.  It can be tough whether you are a Rhino or a Cow.  Show some love.  The more you shower love, kindness, hugs and kisses on the world, the more it will come back.  When you walk into a room, light it up with love, passion and enthusiasm, shake hands, give people big hugs and warm smiles.  It will all come back in return.  Kindness and love can change the world.  Remember you are a 6,000 pound Rhino.  Let your guard down and share some love!

Imagine a world full of positive, enthusiastic, happily charging Rhinos that are giving, loving and serving while they reach their vision of success.  The world would be a different place.  One by one the cows would become Rhinos and eventually it would just be a way of life.  The big question is, how do we get there from here?  The answer, of course, is you.  As you create a permanent change within yourself and start to grow your horn, it is your duty to help your fellow human beings start their own transition.  Now get out there and charge and make the change you want to see!