When I was in the Chiropractic care business, I would allow people to pay me what they feel they could afford. Our rules were simple, I would never turn people away because of their ability to pay.  I knew early on that I was given a gift. I could help people live a longer life and a better life!  As a result of my allowing patients to give what they could, what did I get in return? 850 patients a week, coming in on a weekly basis for lifetime chiropractic care.  Most other chiropractors see only 125 patients a week and their patients only come in when something "hurts."  

I guess you could say I was building a tribe of Chiro Rhinos back then too!  The universe repaid me by not only sending me more patients, but patients that I wanted to attract--good, hard working, dedicated patients.  A chiropractor's dream!  I know what good can come from giving. I gave free chiropractic care to police, firefighters, high school and college sports teams. I understood a very important Law of the Jungle...the more you give out of your own abundance the more you will receive. I knew I could not "give" a chiropractic adjustment away, that by "giving" an adjustment the Universe would repay me in some form.

This is true in any business. In my moving business, my partner Dale gives a free move every month.  He also donates our services to certain charities throughout the year. In the restaurant business, we give our VIP members free parties where they get to enjoy new premium food and beverage products. The key point is to understand the more value you provide and the more you support your most loyal customer base, the more they will support your business. So in this difficult economy, if you want to grow your business, how about trying to give more value to your loyal customers and understand that the more you give, the more you will receive! 
  
Write down three things that you are going to give someone this week--whether time, money, skill, knowledge. Remember to give out of your own abundance and the Jungle will reward you in many different ways! 

Send in all your good deeds to RhinoLiving@DaveMagroganGroup.com!

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